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Microsoft launched Windows Phone 7 Series

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Infotainment

Social Commerce

Posted on 14 May 2013

Social Commerce

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Social commerce, sometimes abbreviated as “s-ecommerce,” is a term often used to describe new online retail models or marketing strategies that incorporate established social networks and/or peer-to-peer communication to drive sales. Or, as marketing consultant Heidi Cohen more succinctly defines it, it’s “social media meets shopping.”

But several well-known social commerce sites predate the popular rise of social networks by more than half a decade. eBay, a peer-to-peer selling platform founded in 1995, is one of them.

Today, social commerce denotes a wide range of shopping, recommending and selling behaviors. We’ve done our best to group them into seven categories below.

Seven Types of Social Commerce

1. Peer-to-peer sales platforms (eBay, Etsy, Amazon Marketplace): Community-based marketplaces, or bazaars, where individuals communicate and sell directly to other individuals.

2. Social network-driven sales (Facebook, Pinterest, Twitter): Sales driven by referrals from established social networks, or take place on the networks themselves (i.e., through a “shop” tab on Facebook).

3. Group buying (Groupon, LivingSocial). Products and services offered at a reduced rate if enough buyers agree to make the purchase.

4. Peer recommendations (Amazon, Yelp, JustBoughtIt): Sites that aggregate product or service reviews, recommend products based on others’ purchasing history (i.e. “Others who bought item x also bought item y,” as seen on Amazon), and/or reward individuals for sharing products and purchases with friends through social networks.

5. User-curated shopping (The Fancy, Lyst, Svpply): Shopping-focused sites where users create and share lists of products and services for others to shop from.

6. Participatory commerce (Threadless, Kickstarter, CutOnYourBias): Consumers become involved directly in the production process through voting, funding and collaboratively designing products.

7. Social shopping (Motilo, Fashism, GoTryItOn). Sites that attempt to replicate shopping offline with friends by including chat and forum features for exchanging advice and opinions.

The Future of Social Commerce

Social commerce is still in its infancy. None of the major social networks — Facebook, Twitter, Pinterest — have yet figured out how to bring transactions directly to their platforms, instead directing retailers to use earned and paid media to bring customers to their online storefronts.

Online retailers, too, are continually experimenting with new models and marketing methods to allow for greater peer-to-peer and group-based interactions, aware that recommendations from friends (and to a lesser degree, strangers) can play a powerful role in shopping. According to Gartner, 74% of consumers rely on social networks to guide their purchases. We will wait and watch to what extent the Social Commerce gains momentum in this digital century.

credits: mashable



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Tech Savvy

Samsung Galaxy S 4 – compared with other Smartphones

Posted on 15 March 2013

Samsung Galaxy S 4 – compared with other Smartphones

 

Samsung Galaxy S 4 vs. iPhone 5 vs. HTC One vs. Nokia Lumia 920

 

Samsung Galaxy S 4
Galaxy S 4
iPhone 5
iPhone 5
HTC One
HTC One
Nokia Lumia 920
Lumia 920
Screen Size 5 inches 4 inches 4.65 inches 4.5 inches
Resolution 1920×1080 1136×640 1920×1080 1280×768
Screen Type/DPI Super AMOLED, 441 ppi LCD, 326 ppi S-LCD 3, 468 ppi AMOLED, 332 ppi
Weight 4.6 oz 3.9 oz 5 oz 6.5 oz
Chipset Quad-core 1.9GHz Snapdragon 600 in the U.S. (8-core 1.8GHz Exnyos 5 Octa elsewhere) Dual-core Apple A6 Quad-core 1.7GHz Snapdragon 600 Dual-core 1.5 GHz Snapdragon S4
Storage 16GB, 32GB or 64GB +microSD slot 16GB, 32GB or 64GB, no card slot 32GB or 64GB, no card slot 32GB, no card slot
Connectors microUSB Apple Lightning microUSB microUSB
Operating System Android 4.2.2 (Jelly Bean) iOS 6 Android 4.1 (Jelly Bean) Microsoft Windows Phone 8
Battery (in milliamperes/hour) 2,600 mAh 1,434 mAh 2,300 mAh 2,000 mAh
Camera 13MP autofocus, LED flash & zero shutter lag 8MP, autofocus, LED flash 4MP (“ultrapixels”) 8MP, autofocus, optical image stabilization, dual-LED flash
Networking Wi-Fi, 2G, 3G, 4G LTE Wi-Fi, 2G, 3G, 4G LTE Wi-Fi, 2G, 3G, 4G LTE Wi-Fi, 2G, 3G, 4G LTE
U.S. Price (with 2-year contract) Not announced $199 for 16GB, $299 for 32GB, $399 for 64GB $199.99 $99.99

Source: mashable



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Tech Savvy

History and Evolution of ‘Email’

Posted on 29 November 2012

History and Evolution of ‘Email’

Today we probably cannot even imagine our lives without ‘Emails’. Slowly it became a part of our daily life – be it personal or work/business related. Lets see the evolution of this ‘Email’ :

1971: U.S. programmer Raymond Tomlinson allegedly sent “QWERTYUIOP” as the first network email, and he was the first to connect his computer to his mailbox by using an “@” symbol.

1977: Tomlinson’s emailing method worked for networked computers using the same software, but many people began using the Department of Defense’s Advanced Research Projects Agency Network (ARPA) to connect outside networks.

1981: The American Standard Code for Information Interchange adopted a process of letters, punctuation and symbols to digitally store information.

1985: Government and military employees, students and academic professionals were common email users in the mid-1980s.

1991: ISPs allow widespread Internet access, but there were limited options for use until Tim Berners-Lee created the World Wide Web in 1991.

1991: Astronauts Shannon Lucid and James C. Adamson sent the first email from space on a Macintosh Portable: “Hello Earth! Greetings from the STS-43 Crew. This is the first AppleLink from space. Having a GREAT time, wish you were here,…send cryo and RCS! Hasta la vista, baby,…we’ll be back!”

1993: IDM and BellSouth marketed the first PDA-functioning 20-ounce cellphone, which sold for $900 and served as a phone, calculator, fax, email device and pager.

1997: Microsoft purchased Hotmail for approximately $400 million.

1998: The romantic comedy You’ve Got Mail, starring Meg Ryan and Tom Hanks, hit theaters (and the website’s still live).

1998: “Spam” was added to the Oxford English Dictionary after its growth in the mid-1990s — not to be confused with the 3.8 cans of Spam consumed every second in the U.S.

2003: The RIM 850 and 857 original BlackBerry smartphones were released, revolutionizing the mobile platform by concentrating on email.

2004: President George W. Bush signed the Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003 into law, which gained criticism for its lack of action against spammers.

2008: President Barack Obama became the first president to use mobile email and admit his addiction to his BlackBerry, and despite security concerns, he currently uses it in office.

2011: A study finds the worst email passwords are password and 123456. Others worthy of note: QWERTY, monkey and letmein. The password 123456 was also found to be the most common password during a 2012 email hack.

2012: There are more than 3 billion email accounts across the globe, and approximately 144 billion emails are sent per day. Roughly 78% of them are spam.

Checkout the Interesting facts on Email:

 

Sources: Macworld.com, CNET.com, PCworld.com, Tidbits.com, SendMail.com, Time.com, LivingInternet.com, AntaraNews.com, TheMarketingBit.com, History.com.

 



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Tech Savvy

Internet evolution on 2012

Posted on 24 August 2012

Evolution of Internet from 2002 to 2012 ….

The Infographic shows nicely:

credit: mashable



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Tech Savvy

Google Fiber

Posted on 28 July 2012

A New Technology Concept … from Google !

Google Fiber is a project to build an experimental broadband internet network infrastructure using fiber-optic communication in Kansas City, Kansas, and Kansas City, Missouri, following a selection process.

Over 1,100 communities applied to be the first recipient of the technology. On March 30, 2011, Google announced that Kansas City, Kansas will be the first community where the experimental network would be deployed.On May 17, 2011, Google announced that the service would be expanded to include the Kansas City, Missouri metropolitan area.

On July 24, 2012, Google announced that Fiber would become available that day. Neither pricing nor initial availability were mentioned. Google Fiber will focus to become an alternative to Verizon’s FiOS and AT&T’s U-verse services among other major cable companies.

On July 26, 2012, Google announced that it would roll out a companion fiber optic television service in the Kansas City area that September called Google Fiber TV, which will be offered as a conventional pay television service and will also stream live program content on iPad and Android tablet computers. Neighborhoods that initially receive both the TV and internet services are to be selected through demand from Kansas City area residents.The initial channel lineup for the service does not currently include cable television networks owned by Time Warner, The Walt Disney Company, AMC Networks, and News Corporation, which may eventually be added pending carriage agreements with those companies.



 



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Tech Savvy

LinkedIn – Professional Networking

Posted on 23 March 2011

Here are some of the most intriguing stats from LinkedIn, our popular professional networking site:

56% of LinkedIn’s users are outside of the United States. LinkedIn is experiencing its fastest growth internationally.
 
LinkedIn’s fastest-growing country is Brazil, with 428% growth year-over-year. Brazil is followed by Mexico, India and France.
 
The height of LinkedIn activity happens during the workday, peaking at around noon. Mobile usage, on the other hand, typically peaks around 8:00 p.m.
 
There are almost 1 million teachers on LinkedIn; 20% of the site’s users work in the service sector, while 9% work in finance and another 9% are in the high-tech industry.
 
For most of its 7-plus years of existence, LinkedIn has dominated its niche of social business users. The result is a valuation nearing $3 billion and 5.5 billion monthly pageviews.  LinkedIn founder Reid Hoffman’s has a reason to smile !

Interesting Infographic:

Courtesy: Linkedin



Enjoy reading…



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